Plant-based meats are exploding on the American market. Over the past two years alone, we’ve seen a 37.1% surge in their sales, with even more dramatic growth projected for 2020. Burger King credits their best quarter in four years to their new Impossible Whopper, and Dunkin’ Donuts easily doubled expected sales for their Beyond Meat sandwich. Understandably, competitors are now scrambling to add plant-based options to their menus. In a matter of moments, meat alternatives have left the fringe and burst onto the American mainstream.
Given the sudden and ongoing nature of the way this trend has been covered in the West, one might be forgiven for assuming that vegan meat is a new invention. This assumption, however, would be wrong; humans have been creating meat-alternatives for two millennia. The basic facts are not disputed: Tofu is the first plant-based meat, and the ancient Chinese discovered it. Step outside these basic facts, however, and you enter a realm of controversy. There are three competing narratives for how tofu came into the world, and the debate is far from over.
