Media Consumption

‘Seinfeld’ and a Chocolate Cinnamon Babka

“The kind of pure deliciousness that would spark the convictions of Elaine and Jerry.”

Laura Vincent
Tenderly
Published in
7 min readOct 29, 2019

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Photos: Laura Vincent

The latest installment in “Media Consumption,” a series of essays and recipes that take culinary inspiration from our favorite movies, TV shows, songs, and books

A show about a group of friends living in New York City? Sounds familiar! A show where the slightest moments of hesitation or inconvenience are zoomed in on and picked at mercilessly for 22 minutes — where the main characters do little other than circle round the petri dish of their own unscrupulousness? Well…I’m not talking about Friends.

I started watching Seinfeld for the very first time this year, which was an interesting experience — mine was a Home Improvement family, then as a late 90s teen I was dutifully drawn to Friends, a show that hands the humour to you on a plate, covered in melted cheese. Now we’re in a hyper post-modern era. Shows that toyed with the medium like the rapid-fire 30 Rock and mockumentary-style Parks and Recreation both debuted over a decade ago; every day there’s a new nostalgia-driven opinion piece, listicle, or podcast; and for many, Netflix bingeing has taken the place of syndication viewing.

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Laura Vincent
Tenderly

Food blogger and author from New Zealand. Writing at hungryandfrozen.com; Twitter at @hungryandfrozen; and exclusive stuff at Patreon.com/hungryandfrozen.