Americans Are Eating More Tofu

And that’s a good thing!

Arabella Breck
Published in
2 min readSep 24, 2020

--

A plate of tofu scramble that’s been dished out of a bigger platter.
Photo: Shutterstock

According to a recent article from the Washington Post, the sales of tofu have skyrocketed during the pandemic. For those of us who rely on a regular tofu supply, this will not come as a shock as there have been frequent “tofu shortages” in grocery stores since March of this year.

“We’ve struggled for years to figure out how to get more tofu into people’s mouths in the U.S.,” Jay Toscano, executive vice president of sales for the nation’s top tofu brand, told the Washington Post. “In the past, if we’d had 2 percent growth in sales from one year to the next, we’d be high-fiving each other. This year we’re seeing 20 percent growth, and we could easily have grown 50 percent if we could keep up with production.”

Whether Americans are drawn to tofu because of its relative affordability, its high plant-based protein content, or just for its deliciousness, it is exciting to see more people embracing this versatile ingredient and incorporating into it into their diets. Whether you’ve just started buying tofu or you’ve been eating it for years, you’ll find tasty inspiration on my list of the best ways to use it in your home kitchen:

--

--

Arabella Breck
Tenderly

queer writer + editor from the southwest, living in the midwest.